Ariana Grande sparkles as she channels retro 60s glam to promote her new perfume

Ariana Grande sparkles as she channels retro 60s glam to promote her new R.E.M. fragrance

Ariana Grande is expanding her perfume empire.

The 27-year-old superstar channeled the 1960s with a side swept updo in new snaps promoting her latest fragrance, which she shared to Instagram on Friday.

This month the mogul is busier than ever and is joining Mariah Carey and Jennifer Hudson for Carey’s recently released AppleTV+ Christmas special.

Smells like success: Ariana Grande channeled the 1960s with a side swept updo in new snaps promoting her latest fragrance, R.E.M., which she shared to Instagram on Friday

In her latest Instagram post, Grande is seen posing with a crystal perfume bottle perched on top of her head like a tiara.

Ari’s brunette tresses are styled in a vintage look with sleek side swept bangs and a smooth half-up-half down look with a flipped out bottom.

She’s wearing a simple black bralette in the shots and showcases her ample collection of delicate tattoos on her arms and fingers.

Grande’s face is glowing with shimmery bronze eye shadow, fluttery thick lashes and a sweep of glossy pearlized peach across her pout.

Beauty queen: In her latest Instagram post, Grande is seen posing with a crystal perfume bottle perched on top of her head like a tiara

Beauty queen: In her latest Instagram post, Grande is seen posing with a crystal perfume bottle perched on top of her head like a tiara

Retro: Ari's brunette tresses are styled in a vintage look with sleek side swept bangs and a smooth half-up-half down look with a flipped out bottom

Retro: Ari’s brunette tresses are styled in a vintage look with sleek side swept bangs and a smooth half-up-half down look with a flipped out bottom

Yum: Her new fragrance, R.E.M. is out now and smells of 'juicy fig and warm salted caramel' along with 'lavender essence', 'sparkling pear blossom' and 'sandalwood'

Yum: Her new fragrance, R.E.M. is out now and smells of ‘juicy fig and warm salted caramel’ along with ‘lavender essence’, ‘sparkling pear blossom’ and ‘sandalwood’

Her new fragrance, R.E.M. is out now and smells of ‘juicy fig and warm salted caramel’ along with ‘lavender essence’, ‘sparkling pear blossom’ and ‘sandalwood.’  

Ariana was recently recruited along with Jennifer Hudson by Mariah Carey for an iconic cover of her 2010 Christmas song Oh Santa!.

The holiday classic was re-recorded as part of Mariah Carey’s Magical Christmas Special which dropped on AppleTV+ on Thursday. 

Tis the season: Ariana was recently recruited along with Jennifer Hudson by Mariah Carey for an iconic cover of her 2010 Christmas song Oh Santa!

Tis the season: Ariana was recently recruited along with Jennifer Hudson by Mariah Carey for an iconic cover of her 2010 Christmas song Oh Santa!

Grande served a cute and festive look for the performance in a long-sleeve off-the-shoulder green velvet minidress, with her signature high ponytail tied in a black ribbon. 

Carey recently told Billboard of the collab: ‘Visually, in the special, it really does feel like a girl group moment. I think we all had a good time with it. That was the fun part about it.’

She also dropped a companion soundtrack, available on Apple Music and coming to other streaming platforms December 11.

Carey recently told Billboard of the collab: 'Visually, in the special, it really does feel like a girl group moment. I think we all had a good time with it. That was the fun part about it.'

Carey recently told Billboard of the collab: ‘Visually, in the special, it really does feel like a girl group moment. I think we all had a good time with it. That was the fun part about it.’