Dating Sunday is the best day of the year to find a partner on dating apps Coffee Meets Bagel

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The perfect time to find love online: Singles are ‘more likely’ to swipe on dating apps on January 5 than any other day of the year

  • Research has revealed the busiest day of the year for online dating apps
  • More singletons scroll for partners on Sunday January 5 than any other day
  • The phenomenon has been dubbed ‘Dating Sunday’ by app creators

By Alice Murphy For Daily Mail Australia

Published: | Updated:

Singletons should prepare for a veritable feast of choice today as statistics show January 5 is the busiest day for online dating apps every year.

Research from San Francisco-based dating app Coffee Meets Bagel (CMB) reveals more people scroll for partners on the first Sunday of January than on any other day of the year, with the phenomenon now dubbed ‘Dating Sunday’.

More than one million messages were sent by CMB users on Sunday January 6 2019, the highest day of traffic since the app launched in 2012.

In 2017, Tinder told Bustle it recorded 44million matches on Dating Sunday alone, accounting for 10 percent of the entire month’s average matches.

Experts say Dating Sunday is likely so popular because it comes at a time of New Year’s Resolutions and loneliness amidst the anti-climax of the festive season.

Singletons should prepare for a veritable feast of choice today as statistics show Sunday January 5 is the busiest day for online dating apps every year (stock image)

The second Sunday of the year proved to be almost as popular, with a decrease of just 3 percent in messages sent.

The popularity of Sunday swiping makes sense, as people traditionally see Sunday as a day for rest, relaxation and reflection on life.

Sunday is statistically the busiest day of the week for online dating in general.

January is also the most-trafficked period for online dating.

More people sign up for relationship apps in January than any other month, as the clock ticks down to Valentine’s Day, the first ‘lonely holiday’ after the New Year.

But with so many singles looking for love at one time, standing out from the crowd is easier said than done.

Sydney dating expert Ashley Cameron, who curates personal profiles for a living, previously told Daily Mail Australia how to craft your online biography to ensure potential suitors ‘swipe right’ straight away.

‘The key to a successful profile is managing to capture the essence of someone’s personality,’ she said. 

‘Are you introverted or extroverted? Would your friends describe you as the entrepreneur of your group? Or do you think of yourself more as a wild child looking for a partner who is spontaneous and ready to embrace the wanderlust life at a moments notice?’

She recommends including qualities that will most likely ‘interest’ a partner.

‘For example, if you’re clearly a super outdoorsy person, the last thing you want to do is match with someone who is a total homebody and can’t think of anything worse than heading out for a hike on your first date,’ she said.

‘Ensuring we touch on someone’s values is also really important as for a relationship to work long-term, it’s essential for your fundamental values to align.’

While there seems to be huge pressure for the biography to be witty, if you’re more of a serious person Ashley said it’s not worth trying to ‘force a square peg into a round hole’.

Ashley’s top tips for building the perfect dating profile

* Firstly, make sure you include a bio! You’d be surprised at how many people simply can’t be bothered adding even a sentence or two about themselves and instead, rely on pics alone to convey the message.

* Put some thought into your pics. If nothing else, ditch the selfies and the sunnies. But beyond that, make sure your primary pic is one of you – and you alone. It makes it pretty tough to #swiperight on someone if you can’t work out which one they are in the pic.

* Be honest. This should be a given, but in an effort to present the best version of themselves possible, many people stretch the truth. Don’t list a bunch of hobbies you’re not interested in, don’t include pics of yourself from 10 years ago, and don’t say you’re looking for a relationship if you’re not.

* Do put yourself out there. Showing vulnerability is scary, but experience tells us that you only get out what you put in. If you’re not putting yourself out there and being honest about who you are and what you want, how can you expect anyone else to be?

* Spell check! Research shows that more women would choose bad sex over bad grammar so make sure you spell check. Seriously.

‘If you craft a super funny profile and then go on a date with someone who expects you to crack a joke every few minutes, you’re going to be exposed in a heartbeat,’ she said.

Instead she says to put thought into photos – nothing where you’re wearing sunglasses or just group shots – and be honest about yourself.

This should be a given, but in an effort to present the best version of themselves possible, many people stretch the truth,’ she said.

‘Don’t list a bunch of hobbies you’re not interested in, don’t include pics of yourself from 10 years ago, and don’t say you’re looking for a relationship if you’re not.’

She also said to put yourself out there, fill up all the space of your bio and spell check it at the end.