Canberra stylist This is Genevieve sparks rush on $12 Kmart Wide Leg Jeans

Your next wardrobe staple: Stylist sparks a rush on trendy $12 jeans that are almost identical to ones more than six times the price

  • A Canberra stylist has built two trendy looks around a pair of $12 Kmart jeans 
  • The budget-friendly pants are available in two colours: white and khaki green
  • Similar styles cost $59.99 in Glassons and  $44.99 from Cotton On
  • The outfits were created by affordable fashion blogger, ‘This is Genevieve’
  • Genevieve is known for making cheap clothes look like high-end pieces

A stylist has sparked a rush on a pair of $12 jeans after using them to create two trendy winter looks on social media.

Canberra fashion blogger ‘This is Genevieve’, who is known for making cheap clothes look like high-end pieces, built her latest Instagram outfits around Kmart’s Wide Leg Jeans.

The budget-friendly pants, which are available in cream and khaki green, are so popular they have already sold out in all sizes except 16 and 20. 

Similar styles cost $59.99 in Glassons and $79.99 from Australian brand Dazie, but Genevieve has shown there is no need to spend any more than $12 on the basic staple.

Canberra stylist ‘This is Genevieve’ wears the $12 Wide Leg Jeans from Kmart

Genevieve built two of her latest Instagram outfits around the budget-friendly pants (pictured)

Genevieve built two of her latest Instagram outfits around the budget-friendly pants (pictured)

The jeans (pictured) are so popular they have already sold out in all sizes except 16 and 20

They are almost identical to ones that cost $79.99 - more than six times the price - from Dazie (pictured)

The jeans (left) are so popular they have already sold out in all sizes except 16 and 20; they are almost identical to ones that cost $79.99 – more than six times the price – from Dazie (right)

Genevieve demonstrated the versatility of the cut-price trousers by pairing them with a black bra and blazer for one outfit and a cosy H&M knit for a more casual look.

Dozens of her 11,000 followers were quick to rave about the ensembles, with comments including ‘so beautiful’, ‘gorgeous’ and ‘love it’.

Those willing to splash out on more expensive denim have been investing in $99 jeans from an Australian label that suit almost every body shape.

Dozens of Genevieve's 11,000 followers were quick to rave about the ensembles (one pictured)

Dozens of Genevieve’s 11,000 followers were quick to rave about the ensembles (one pictured)

Photos of the ’94 High Slims’ from Abrand Jeans, known for its range of everyday staples made from premium fabrics, have been flooding Instagram in recent weeks alongside five-star reviews about their flattering fit.

Made from 100 percent cotton, the jeans – which are said to ‘hug you in all the right places’ – are high-waisted and have a cropped design that stops at the ankle, perfect for showing off statement shoes. 

Available in sizes six to 16, they can be bought in three colour washes – light, classic or indigo – from fashion websites including the Iconic and General Pants Co.

Delighted customers have praised the high-quality material for how perfectly it cinches the waist and lifts the behind.

Millennials have chosen a pair of $99 jeans from an Australian fashion label (pictured) as their go-to denim for winter

Millennials have chosen a pair of $99 jeans from an Australian fashion label (pictured) as their go-to denim for winter

Photos of the '94 High Slims' from Abrand Jeans (pictured) have been flooding Instagram in recent weeks

Photos of the ’94 High Slims’ from Abrand Jeans (pictured) have been flooding Instagram in recent weeks

Made from 100 percent cotton, the jeans are high-waisted

And have a cropped design that stops at the ankle, perfect for showing off statement shoes

Made from 100 percent cotton, the jeans are high-waisted and have a cropped design that stops at the ankle, perfect for showing off statement shoes

‘The only jeans that hug you in all the right spots,’ one shopper wrote. 

‘Favourite pair of jeans I own,’ said a second, while a third called them ‘the cutest’.

A fourth added: ‘OMG. I received mine last week and I’m obsessed! I love how my bum looks in them and the overall fit is amazing.’